Yesterday, OnePlus founder Liu Zuohu issued an internal email stating, “Below the unanimous advice of the OnePlus and OPPO core administration groups, we determined to merge the OnePlus crew and the OPPO crew. OnePlus will develop into an independently operated model beneath OPPO.”
Each Have The Similar Roots
OPPO and OnePlus associated events each confirmed the merger. Based mostly on the knowledge supplied by many individuals conversant in the matter, there are two foremost causes behind OPPO and OnePlus’ changes. One is to open up the interior construction for extra environment friendly participation within the cell phone market, particularly the competitors within the high-end market; the opposite is to make changes in group and personnel and put together for automotive making. Earlier, Chen Mingyong, the founding father of OPPO, had already found out and investigated the commercial chain assets and abilities of latest electrical automobiles.
Each OPPO and OnePlus are firms managed by Guangdong-based xiaomiBBK Electronics. However other than the availability chain and manufacturing sharing, the manufacturers have all the time been operated independently. Their market positioning can be completely different. Nevertheless, the scenario has modified prior to now two years. In Could 2020, Liu Zuohu returned to OPPO because the chief product officer, liable for the product strains of OPPO and OnePlus. In March 2021, OnePlus’ new smartphone OnePlus 9 sequence deserted the unique Hydrogen OS and adopted the identical ColorOS working system as OPPO telephones.
Furthermore, as you observed the second purpose for this union is the broader alternatives in electrical automobiles market. As you realize, many non-traditional automotive makers have already started coming into this market. The most effective case is Xiaomi. It has already introduced to speculate over $10 billion within the coming years. The first Xiaomi electric car will seem in the marketplace within the coming two-three years. Additionally, on the similar time, Apple ought to deliver its electrical automotive as nicely.
In reality, there are too many manufacturers within the smartphone market. That’s why the normal smartphone makers have been searching for different niches to make merchandise for. Because of this, they’re already providing true wi-fi headsets, laptops, good residence equipment, and many others. On this sense, OnePlus and OPPO have made a fairly logical determination. Merging groups and their energy, they are going to have the ability to design and producer automobiles that may have the ability to compete with current manufacturers.
Additionally, they’ve been working beneath the identical firm. Thus, the house owners of OnePlus and OPPO smartphones don’t have any purpose to fret in regards to the system help.